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LEARN: Through various themes and topics.
CREATE: Turn your ideas and learnings into a print.
INSPIRE: Share your developement story.
EMPOWER: Build impact through teaching or entrepreneurship.
We teach Product Design and Developement to inspire learning.

Design thinking and product design are closely intertwined concepts, with design thinking serving as a methodology that guides the process of product design. Let's delve into each term and explore their relationship:

Design Thinking:

Definition: Design thinking is a human-centered problem-solving approach that involves a set of methods and principles to understand user needs, challenge assumptions, redefine problems, and create innovative solutions. It is often characterized by empathy, ideation, prototyping, and iteration.

Key Stages:

  1. Empathize: Understand the users, their needs, and the context in which they operate.

  2. Define: Clearly articulate the problem based on user insights and needs.

  3. Ideate: Generate a wide range of creative ideas without judgment.

  4. Prototype: Develop tangible representations of ideas to test and gather feedback.

  5. Test: Evaluate prototypes with users, gather feedback, and iterate based on the results.

Core Principles:

  • Human-Centered: Prioritize the needs and experiences of users.
  • Iterative: Embrace an iterative and flexible approach to problem-solving.
  • Collaborative: Encourage cross-disciplinary collaboration and diverse perspectives.
  • Creative: Foster a creative mindset to explore innovative solutions.

Product Design:

Definition: Product design is the process of creating and developing a new product, considering aspects such as form, function, aesthetics, usability, and manufacturability. It involves translating ideas into tangible products that meet user needs and market demands.

Key Stages:

  1. Research: Understand market trends, user needs, and technical requirements.

  2. Conceptualization: Generate design concepts based on research findings.

  3. Detail Design: Develop detailed specifications, including materials, dimensions, and manufacturing processes.

  4. Prototyping: Build physical or digital prototypes to test and refine the design.

  5. Testing and Iteration: Evaluate prototypes for functionality, usability, and user satisfaction, and make necessary adjustments.

  6. Production: Implement the final design for mass production.

Core Principles:

  • Functionality: Ensure the product performs its intended function effectively.
  • Aesthetics: Consider the visual and sensory aspects of the product.
  • Usability: Prioritize a user-friendly and intuitive design.
  • Feasibility: Design with manufacturing and cost considerations in mind.


  • Integration of Design Thinking in Product Design:

    • Design thinking principles are often integrated into product design processes to ensure a user-centered approach.
    • Empathy, a core element of design thinking, helps product designers better understand the needs and preferences of end-users.
    • Ideation and prototyping phases of design thinking align with the creative and iterative aspects of product design.
  • Problem Framing:

    • Design thinking emphasizes the importance of defining the problem based on user insights. This aligns with the initial stages of product design where thorough research and problem framing are crucial.
  • Iterative Prototyping:

    • Both design thinking and product design involve prototyping and testing. Iterative refinement based on user feedback is a shared principle, ensuring that the final product is well-aligned with user needs.
  • Collaboration:

    • Design thinking's collaborative nature encourages cross-disciplinary teamwork, which is also beneficial in product design where diverse expertise contributes to a comprehensive and effective solution.

In summary, design thinking is a holistic problem-solving approach, while product design is a specific application of design principles to create tangible products. Design thinking provides a framework for innovation and user-centered design, and when integrated into the product design process, it enhances the likelihood of creating products that truly meet the needs of users.

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